Business Funding Support

Business Promotion Fund Grant Program

Are you planning any upcoming creative and collaborative events that support local businesses? Think Sidewalk Sale, Ladies Night, Restaurant Hop, Wine Stroll, Wellness, etc. The Town is currently accepting applications for events and activities that meet the Business Promotion Fund Grant Program criteria for Fiscal Year 2022-2023.

As part of the FY 2022-2023 Operating Budget, the Town Council appropriated $25,000 for individual General Business & Marketing Promotion grants.

The goal of Business Promotion Funds Program has always been to develop programs and events that stimulate economic vitality and:

Are deemed advantageous to a broad range of the Danville business community;
Are anticipated to yield the greatest level of direct and immediate results; and
Build collaboration among Danville businesses.

From July 1, 2022 to June 30, 2023, or until grant funds are depleted, the Town will be accepting Business Promotion Fund Grant applications for events and programs that meet the following criteria:

Provide opportunity for collaboration among multiple businesses.
Engage consumers with experiential events and widespread promotion opportunities.
Promote events or cooperative marketing programs through print and/or digital mediums.
Incorporate "Live Locally" branding into all marketing efforts.
Ensure patron safety by following all current safety guidelines provided at the federal, state or local level.

Available Grant Categories and options:

Marketing- includes print, digital, multi-media, signs, etc.

Option	Maximum Funding Amounts
a. 2-5 Participating Businesses	$1,500
b. 5-10 Participating Businesses	$2,500
c.10+ Participating Businesses	$3,500
d. Co-op Shopping Center Marketing (i.e. mailers, ad, etc.)	$2,500
e. Technology (app for center, collaborative program, etc.)	$2,500

Other- eligible if included as part of the proposed event

Option	Maximum Funding Amounts
a. Event Trolley (co-op events in different shopping centers)	$1,000
b. Town Facility Rental (eligible for government rate)	$500
c. Event Catering (from a Danville-based restaurant)	$250

Grants have a maximum cap of $5,000 per event as determined by eligibility.